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Well I don't know. Sony Ericsson made some good phones with good hardware in them but the problem mainly lies in the interface. I mean Android and iPhone has proved that you don't need a complex phone interface in order to have a phone, you just need a simple, touch-based interface. Most of Sony Ericsson's phones don't have that type of interface/buying points therefore no one feels any recent need to buy their products.
And even is Sony buys out Erricsons share, they might be a bit better with their phones but I doubt they'll sell any more phones then they did before. Besides, Sony has a questionable reputation among customers.
I actually like the Ericsson name branding. Sony Ericsson just has a good kick to it. Personally, I wouldnt want to buy a Sony Phone. Yes yes, I know, Coolice, how could you succumb to such low levels when only the branding of the phone matters. But lets face it, product branding plays a vital role in most products.
hmm i dont know if i would be sad i like the ring that ericsson adds. Iv'e owned 3 so far my Xepria play just replaced my iphone, so i think it won't matter as long as the quality doesn't suffer, which i don't think it would.
Had a Sony Ericsson phone years ago and it worked great. Had good reception and sold for a good price.
But these days,......if someone held up two phones for me to choose from, one being a Sony and one being an Ericsson, I wouldn't get the Sony for any reason. Ericsson may ultimately be the big winner if this comes to pass. (**~sort of like shedding a snakeskin~**) [:)]