I know I want a Z370, I don’t understand why some of these mobos are more expensive than the others. Some seem perfectly fine and are under 100 dollars, while some are more than double this and don’t seem to have anything better about them.

What makes the ASUS ROG STRIX Z370-E GAMING more desirable/better than something like MSI Z370-A PRO,

One costs half as much. On my first build I got an MSI Z97 PC MATE, and I never had any issue, what is the real difference I am not seeing?

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